New businesses launch every day. These businesses have to compete with Fortune 500 brands and thousands of marketing promotions. For startup companies, digital marketing is the key to help their business grow and expand. But, there is hardly any company that doesn’t leverage internet […]
5 Best Customer Retention Strategies For a Small Business
Winning a client is no easy task. This makes retaining each of them a goal that’s twice as important for any business that wishes to be successful. Unfortunately, this point is often overlooked, and that’s a big shame, really, as […]
LinkedIn Jail Explained: What Is It?
As a social media platform for most professionals and business persons, LinkedIn has rules and regulations that users need to strictly follow. Professional behavior is mandatorily required. The philosophy behind this is often that if a particular behavior would be […]
5 Brilliant Global Marketing Strategies
Global marketing is the process of adjusting your marketing goals according to the conditions of the company and market. Many global businesses have their subsidiaries in other countries. You can easily have the access to global offices and markets with […]
What is Sales Automation and How can it Boost your Sales?
Automation has been revolutionary in transforming the world that we are experiencing today. Automation has been applied to many fields and the results are out for the world to see. And, sales is one of the best areas that can […]
Reasons Why Blogging is a Priority Tactic for B2B Marketing
Year 2022 has brought some great opportunities as after the economic fallout of Covid-19 pandemic back in 2020 and 2021, the businesses have now started to stand up tall again! Though, one of the major challenges that businesses will encounter […]
How Marketing AI Will Transform Your Lead Generation (and Conversion)
AI is a term that backs up a range of technologies – some of which you might have heard of, such as machine learning, natural language processing, and computer vision. As many are aware, Artificial Intelligence will come around to […]
7 Handy Ways to Level Up Your LinkedIn Lead Gen Forms
As the consumer journey becomes more and more complex every day, the way brands and their marketers generate and nurture leads is also constantly changing. Of course, generating leads isn’t a walk in the park and can be such a […]
Lead Generation on Social Media: 5 Things You Might Be Overlooking
Lead generation is perhaps one of the most difficult things to accomplish in social media marketing; getting followers is one thing, turning those followers into leads is another. The nature of social media is dynamic, with several things happening all […]
Best Practices to Increase LinkedIn Engagement
Many people see LinkedIn as a social media platform for professionals and business executives. While this is true, even a small business owner can achieve a lot on this platform. One way to get the best from LinkedIn is to […]
Best Insurance Lead Generation Strategies for Virtual Sales
Are you struggling to find effective ways to generate sales via virtual strategies due to the Coronavirus pandemic? If so, don’t stress! Today’s article will discuss (in detail) the best insurance lead generation strategies regardless of whether you’re selling over […]
7 Actionable Tips to Improve your LinkedIn InMail Campaign
LinkedIn is one of the best platforms out there for generating highly qualified B2B leads. In fact, LinkedIn is the 2nd most popular platform for generating B2B leads. Source Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, […]
B2B Sales: 6 Approaches to Follow | LeadConnect
“Approach each customer with the idea of helping him/her solve a problem or achieve a goal, not selling a product or service.” – Brian Tracy In simple words, ‘B2B’ means ‘business to business’. It refers to salespeople or companies that […]
A Dummy’s Guide To Maximize Impact With LinkedIn Outreach Strategy
As experimental theories like growth hacking gain ground under the ambit of digital marketing, reaching target audiences emerge to be a different ballgame every single minute. To be honest, it’s quite a journey from being a niche tool to something […]
5 Low Budget Marketing Strategies for Your Small Business
As a small business owner, it is natural not to have enough budget at the beginning. Having a lower budget doesn’t mean you can’t try online marketing. These days online marketing is a must to reach your targeted audience. So […]