Global marketing is the process of adjusting your marketing goals according to the conditions of the company and market. Many global businesses have their subsidiaries in other countries. You can easily have the access to global offices and markets with… Continue Reading →
Automation has been revolutionary in transforming the world that we are experiencing today. Automation has been applied to many fields and the results are out for the world to see. And, sales is one of the best areas that can… Continue Reading →
Year 2022 has brought some great opportunities as after the economic fallout of Covid-19 pandemic back in 2020 and 2021, the businesses have now started to stand up tall again! Though, one of the major challenges that businesses will encounter… Continue Reading →
AI is a term that backs up a range of technologies – some of which you might have heard of, such as machine learning, natural language processing, and computer vision. As many are aware, Artificial Intelligence will come around to… Continue Reading →
As the consumer journey becomes more and more complex every day, the way brands and their marketers generate and nurture leads is also constantly changing. Of course, generating leads isn’t a walk in the park and can be such a… Continue Reading →
Lead generation is perhaps one of the most difficult things to accomplish in social media marketing; getting followers is one thing, turning those followers into leads is another. The nature of social media is dynamic, with several things happening all… Continue Reading →
Many people see LinkedIn as a social media platform for professionals and business executives. While this is true, even a small business owner can achieve a lot on this platform. One way to get the best from LinkedIn is to… Continue Reading →
Are you struggling to find effective ways to generate sales via virtual strategies due to the Coronavirus pandemic? If so, don’t stress! Today’s article will discuss (in detail) the best insurance lead generation strategies regardless of whether you’re selling over… Continue Reading →
LinkedIn is one of the best platforms out there for generating highly qualified B2B leads. In fact, LinkedIn is the 2nd most popular platform for generating B2B leads. Source This is mainly because LinkedIn users are usually on the platform… Continue Reading →
“Approach each customer with the idea of helping him/her solve a problem or achieve a goal, not selling a product or service.” – Brian Tracy In simple words, ‘B2B’ means ‘business to business’. It refers to salespeople or companies that… Continue Reading →
As experimental theories like growth hacking gain ground under the ambit of digital marketing, reaching target audiences emerge to be a different ballgame every single minute. To be honest, it’s quite a journey from being a niche tool to something… Continue Reading →
As a small business owner, it is natural not to have enough budget at the beginning. Having a lower budget doesn’t mean you can’t try online marketing. These days online marketing is a must to reach your targeted audience. So… Continue Reading →
They say the habilitation of sales is a perplexing territory. Ruling the roost of automation for years, people often found their sense of trust in emails to generate leads, drives sales and maximize customer engagement. Well, all that now is… Continue Reading →
Why You Need to Optimize Your LinkedIn Profile in 2022 Did you know that every 4 out of 5 B2B leads are generated through LinkedIn? Yes, you heard that right! LinkedIn is B2B goldmine! And if you’re not using LinkedIn… Continue Reading →
Why Any B2B Business needs a Lead Generation Strategy? The world of business has changed tremendously in the past decade. Strategies and techniques that used to do wonder about ten years ago do not get results today. A famous example… Continue Reading →
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